Learn How to Create a Brand Story – 6 Examples from Top Brands In this day and age, telling a compelling brand story is what businesses need to do to boost their online presence and give them an edge that appeals to human emotions. An increasing number of...
How to Market your Business Online… on a Budget Marketing your company’s product or service can prove to be a costly undertaking, especially for small businesses. If you are not equipped with much information, your company can end up spending money marketing their products without getting...
How to Create an Emotional Branding Strategy & Brand Examples There’s power in our emotions. As human beings, emotions are a natural part of our everyday lives. Our feelings, whether we realise it or not, dictate many our responses to situations and the decisions we make,...
How Artificial Intelligence AI is Changing Marketing We are at the age of Artificial Intelligence (AI) technology. While many people associate AI with robotics, this tech innovation is used in various aspects of life. Its by-product ranges from voice-powered personal assistants such as Siri and Alexa to...
How Small Businesses Can Launch An SEO Strategy (Without Breaking The Bank) Being a small business owner is about managing resources, first and foremost. This is especially important in those earlier stages, when resources may be scarce. How do you know to focus your attention on link...
How to Boost Sales in Ecommerce with Marketing Design Today, when almost all businesses are based online, it’s essential to understand that your brand must stand out from the crowd. Of course, trends in marketing design are changing rapidly, and you don’t want to lose anything. But...
6 Cost-Cutting Marketing Tips For Small Businesses If you wish to start a new business, then the first thing you should manage is cost expenses. Starting a business is a daunting task, and there are many things to consider before embarking on this journey. However, nothing can...
Top 10 Best Print Ads of All Time – Advertising Examples In a world where digital advertising represents a predominant marketing model, it is hard to believe that traditional formats still play a significant role in brand awareness and lead generation. However, the fact remains that...
How to Create Effective Blog Posts that Attract Readers Before you start with how to create and write a compelling post, you must understand that Blogging is a journey, not a destination. Blogging is a means of how you can communicate your thoughts and views to...
15 Tools to Visually Elevate Your Social Media Posts If you have been using social media to promote your business or personal brand, you know how competitive it is. Millions of social media posts are published daily across significant platforms like Instagram, Facebook, Youtube, and Linkedin. Begging...